Brad Barbera

February 10, 2018
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2018 Protein Trends & Technologies Seminar

Pre-conference: Business Strategies program

: Animal Protein Minus the Animal: The Rise of Cellular Technologies

Speaker: Brad Barbera, MBA, Director of Innovation, The Good Food Institute

Brad Barbara, MBA, has thirty years of experience bringing innovative products and ideas to market in a wide variety of industries, including pharmaceuticals, personal care products, ergonomic devices, and food. While he has worked with major brands like Walgreens, Kraft, and Jergens, his most recent work has focused on helping start-ups, small businesses, and nonprofits strategically out-innovate their larger rivals.

Barbera has a B.A. in economics and a B.S. in chemical engineering from Northwestern University and an MBA from the University of Chicago Booth School of Business. At GFI, he supports the development and growth of businesses in the plant-based and clean meat market sectors.

About The Good Food Institute: We work with scientists, investors, and entrepreneurs to make groundbreaking good food a reality. We focus on clean meat and plant-based alternatives to animal products—foods that are more delicious, safer to eat, and better for the planet than their outdated counterparts. 

2018 Protein Trends & Technologies Seminar
Pre-conference: Business Strategies program

Title: From Today’s Prospects to Tomorrow’s Possibilities: Emerging Animal Cell Technologies

Description: From reducing environmental damage and improved human health to feeding a growing population and improving animal welfare, there are many arguments for reducing our reliance on animal agriculture. Although once the fodder of science fiction, foods from animal cell technologies are becoming a cost-effective reality. This presentation will provide an overview of commercial advances in “clean meat” foods and delve briefly into the emerging technologies and future opportunities behind their production.